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STOW IT UTILITY HOLDER RECOGNISED IN AUSTRALIA’S INTERNATIONAL GOOD DESIGN AWARDS FOR DESIGN EXCELLENCE

Rhino-Rack, the maker of world-class roof racks and mounting systems, is proud to announce that their Stow It Utility Holder has received a prestigious Good Design Award Winner Accolade in the Product Design category at the 2021 International Good Design Awards in Australia.

Founded in 1958, the Australian Good Design Awards is the country's oldest and most prestigious international awards for design and innovation. Receiving a good design award recognises excellence in professional design. With this accolade, consumers can be assured that the Stow It Utility Holder has been professionally designed to the highest standards and evaluated through rigorous testing and processes.

The 2021 Good Design Awards received a record number of submissions with 933 projects evaluated by more than 70 Jurors, including designers, engineers, architects and thought leaders. The entries were evaluated according to a strict set of design evaluation criteria, which included good design, design innovation, and design impact.

The Good Design Awards Jury commented: “The Stow-It is a handy addition to a proprietary roof rack system, making it a nice upgrade option. The solid construction and appearance will attract plenty of buyers, and it's great to see the product fits multiple brand racks. The spring loaded clamps are also easy to open and close, with a rubber interior that gives a solid grip and nicely integrated built-in locks.

Crafted as one of Rhino-Rack’s most versatile utility holders, the Australian Designed Stow It Utility Holder integrates four current products into one innovative design and provides the most secure load carrying solution for shovels, spades, paddles, axes, fishing rods and more. The additional spring-loaded quick release ratchet mechanism and key locking feature also allow you to access and secure your equipment without any fuss. The Stow It Utility Holder is compatible with the Rhino-Rack Pioneer Platforms, Vortex & Heavy-Duty Cross Bars and is a simple single-person installation.

Ernesto Fernandez, General Manager of Rhino Rack Australia said: “We are exceptionally proud of taking home the coveted Good Design Award for the Stow It Utility Holder. In fact, this isn’t the first time the Stow It Utility Holder has won an award, after receiving the internationally recognised Red Dot Award: Product Design 2021. This is a testament that demonstrates how Australian-designed products can deliver on a global scale.

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